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MagicPallet raises €2.5 M for its collaborative solution

Information updated on 21/09/20 By Andree Avogadri

MagicPallet has raised €2.5 M for its collaborative solution for exchanging Euro-pallets, reducing the environmental impact of road freight transport as a result.

MagicPallet team in september 2020

MagicPallet's team, September 2020

MagicPallet is the first online Europallet exchange solution: from now on, carriers, manufacturers and retailers will be able to exchange pallets where and when they need them. And all this in just a few clicks.

This innovation will, for all those involved in the supply chain, mean an end to the unnecessary and costly journeys involved in relocating pallets: when carriers return pallets to shippers or when manufacturers and retailers move pallets from one site to another.

MagicPallet will provide relief to the planet in two ways: by doing away with unnecessary journeys made when pallets are relocated, thus reducing carbon emissions; and by combatting deforestation by encouraging the use and reuse of a circular handling tool, the Europallet.

The funds raised will enable MagicPallet to complete the operational and organisational stages: developing its digital platform to allow even more pallet exchanges and provide solutions to other pallet relocation problems; making its solution available to all those involved in the supply chain; promoting its solution worldwide and recruiting.

The investor pool consists of Demeter, Irdi Soridec Gestion, Qair Innovation and AMBA Invest. BPIfrance grants a seed loan.

Since its launch in December 2018 and having been awarded the FrenchTech label, MagicPallet has won several innovation awards and holds the international Solar Impulse Efficient Solutions label. The startup is actually incubated by Montpellier BIC.
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